TikTok Shopping Ads: Product Catalogue Setup
TikTok Shopping Ads show products from your catalogue to users based on their browsing behaviour. Set up a product catalogue in TikTok Ads Manager > Assets > Catalogue, upload products via data feed or platform integration (Shopify, WooCommerce), create a Product Sales campaign, and choose between V
Quick Summary
TikTok Shopping Ads show products from your catalogue to users based on their browsing behaviour. Set up a product catalogue in TikTok Ads Manager > Assets > Catalogue, upload products via data feed or platform integration (Shopify, WooCommerce), create a Product Sales campaign, and choose between Video Shopping Ads (video creative with product cards) or LIVE Shopping Ads. Dynamic retargeting shows users the specific products they viewed — requires pixel events with content_ids matching catalogue product IDs.
Overview
TikTok Shopping Ads show products from your catalogue to users based on their browsing behaviour. Set up a product catalogue in TikTok Ads Manager > Assets > Catalogue, upload products via data feed or platform integration (Shopify, WooCommerce), create a Product Sales campaign, and choose between Video Shopping Ads (video creative with product cards) or LIVE Shopping Ads. Dynamic retargeting shows users the specific products they viewed — requires pixel events with content_ids matching catalogue product IDs.
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