Facebook Business Page Setup for Advertising
Your Facebook Page is required to run ads — it is the identity shown on all your advertisements. Create a Page with your business name, choose the right category, add a professional profile photo (your logo) and cover image, complete the About section with contact details and website URL, and connec
Quick Summary
Your Facebook Page is required to run ads — it is the identity shown on all your advertisements. Create a Page with your business name, choose the right category, add a professional profile photo (your logo) and cover image, complete the About section with contact details and website URL, and connect it to your Meta Business Suite. Optimise by adding a CTA button (Book Now, Contact Us, Shop Now), filling in all business details, and posting regularly to build social proof.
Overview
Your Facebook Page is required to run ads — it is the identity shown on all your advertisements. Create a Page with your business name, choose the right category, add a professional profile photo (your logo) and cover image, complete the About section with contact details and website URL, and connect it to your Meta Business Suite. Optimise by adding a CTA button (Book Now, Contact Us, Shop Now), filling in all business details, and posting regularly to build social proof.
Related Guides
See our complete Meta Ads guide library for detailed coverage of pixel setup, campaign creation, audience building, creative best practices, and optimisation strategies.
Frequently Asked Questions
Common questions about this topic
Was this guide helpful?
Your feedback helps us improve our guides