Snapchat Dynamic Ads: Product Catalogue Setup
Dynamic Ads automatically show products from your catalogue to users based on their browsing behaviour. Set up a product catalogue in Ads Manager > Catalogues, upload products via feed (CSV, XML, or partner integration), create a Catalogue Sales campaign, and choose between retargeting (show product
Quick Summary
Dynamic Ads automatically show products from your catalogue to users based on their browsing behaviour. Set up a product catalogue in Ads Manager > Catalogues, upload products via feed (CSV, XML, or partner integration), create a Catalogue Sales campaign, and choose between retargeting (show products people viewed) or prospecting (show products to new users based on interests). Requires Snap Pixel with product-level events (VIEW_CONTENT, ADD_TO_CART, PURCHASE) with item_ids matching catalogue IDs.
Overview
Dynamic Ads automatically show products from your catalogue to users based on their browsing behaviour. Set up a product catalogue in Ads Manager > Catalogues, upload products via feed (CSV, XML, or partner integration), create a Catalogue Sales campaign, and choose between retargeting (show products people viewed) or prospecting (show products to new users based on interests). Requires Snap Pixel with product-level events (VIEW_CONTENT, ADD_TO_CART, PURCHASE) with item_ids matching catalogue IDs.
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