Google Ads Responsive Display Ads: Complete Guide
Responsive Display Ads (RDAs) automatically adjust size, format, and appearance to fit available ad spaces. Upload assets: images (landscape 1200×628, square 1200×1200, logos), headlines (up to 5, 30 characters each), long headline (1, 90 characters), descriptions (up to 5, 90 characters each), and
Quick Summary
Responsive Display Ads (RDAs) automatically adjust size, format, and appearance to fit available ad spaces. Upload assets: images (landscape 1200×628, square 1200×1200, logos), headlines (up to 5, 30 characters each), long headline (1, 90 characters), descriptions (up to 5, 90 characters each), and business name. Google combines assets to fit each placement. Include at least 5 images, 5 headlines, and 5 descriptions for maximum testing capacity. Supplement RDAs with uploaded static image ads in key sizes for full creative control.
Overview
Responsive Display Ads (RDAs) automatically adjust size, format, and appearance to fit available ad spaces. Upload assets: images (landscape 1200×628, square 1200×1200, logos), headlines (up to 5, 30 characters each), long headline (1, 90 characters), descriptions (up to 5, 90 characters each), and business name. Google combines assets to fit each placement. Include at least 5 images, 5 headlines, and 5 descriptions for maximum testing capacity. Supplement RDAs with uploaded static image ads in key sizes for full creative control.
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