Google Ads
beginner
5 min read298 views

Google Ads Change History: How to Track Account Changes

Change History logs every modification made to your account. Access via Tools > Change history. Filter by date range, user, campaign, and change type. Each entry shows what changed, who changed it, when, and the before/after values. Use it to diagnose sudden performance changes (correlate drops with

Reporting & Strategygoogle ads change history

Quick Summary

Change History logs every modification made to your account. Access via Tools > Change history. Filter by date range, user, campaign, and change type. Each entry shows what changed, who changed it, when, and the before/after values. Use it to diagnose sudden performance changes (correlate drops with recent edits), audit team member activity, revert accidental changes, and maintain an account modification log.

Overview

Change History logs every modification made to your account. Access via Tools > Change history. Filter by date range, user, campaign, and change type. Each entry shows what changed, who changed it, when, and the before/after values. Use it to diagnose sudden performance changes (correlate drops with recent edits), audit team member activity, revert accidental changes, and maintain an account modification log.

See our complete guide library for detailed coverage of account setup, tracking implementation, campaign creation, audience building, creative best practices, and optimisation strategies across all platforms.

Frequently Asked Questions

Common questions about this topic

Was this guide helpful?

Your feedback helps us improve our guides